![]() As with most business messaging accounts, Google has a set of rules to prevent businesses from spamming customers. It’s a messaging service for businesses with a Business Profile on Google. Google Business Messages: Account OverviewĪs you may know, Google Business Messages is not a standalone app like WhatsApp or Telegram. We’ll explain some points to keep in mind before you start using Google Business Messages. If you believe in the potential of a messaging channel powered by the world’s #1 search engine, keep reading. Since Google Business Profile is also supported in a long list of countries, there’s a high chance that you have access to Google Business Messages.Īs you can see, Google Business Messages has the upper hand compared to other messaging channels that simply can’t compete with the visibility Google offers. Google Business Profile is supported in the majority of countries Because of this, a high-ranking Google Business Profile can potentially receive plenty of monthly customer inquiries via Google Business Messages. Google’s massive reach is definitely its best asset. And although Safari is the preferred choice in the US and Japan, Google is a close second in both countries. Only a select few countries don’t have access to Google, China being one of them. This isn’t an emerging trend - it has been this way for roughly two decades. Today, Google owns more than 90% of the world's search engine market share, making it the top web browser in most countries. Next, we’ll discuss Google Business Messages’ popularity. In addition, the Google Business Profile API was released to integrate the feature with third-party software. The messaging service was renamed Google Business Messages, accessible on desktop and mobile. Thus, the Google My Business app was deprecated together with the Google My Business APIs. In early 2022, Google My Business was replaced by Google Business Profile - the equivalent of a Google Business account. SMS messaging was removed and two new products were released: Google My Business mobile app for small businesses and Google My Business Message API for large companies that want to integrate the channel into their tech stack. But back then, there was a major difference: Businesses would receive Google My Business Messages via SMS. Just like in the present, customers could visit your business listing on Google and click on the “Message” button to start a conversation. ![]() This was the messaging service of Google My Business, a tool for businesses to manage their presence on Google.įrom Google My Business Messaging to Google Business Messages Google Business Messages was released in 2017 under the name Google My Business Messaging. They could search for your product or service category and find you in their search results, which helps widen your audience.īecause starting a conversation is so easy, Google Business Messages can increase customer satisfaction, as new and existing customers can reach your business without hassle. What’s more, customers don’t need to know your business name to discover and message you. It allows customers to start a chat with you just by searching for your business on Google. Google Business Messages is a free online messaging service used by businesses to chat with customers who contact them from a variety of Google entry points. In this ultimate guide, we’ll dive into the benefits of using Google Business Messages, how it works, and best practices to follow. ![]() Did you know Google has its own business communication service for Google Business Profile? Whether you’re a small business owner or a large corporation, Google Business Messages is a valuable tool to enhance your online presence and improve customer engagement. ![]()
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